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’s greatest creative minds It would travel across the world to London Zurich Cape Town Melbourne and Tokyo until it could be found just as easily in elementary schools nunneries and wellness retreats as in shadowy political consultancies and on social networksDrawing from original reporting and never before published documents The Personality Brokers takes a critical look at the personality indicator that became a cultural icon Along the way it examines nothing less than the definition of the self–our attempts to grasp categorize and uantify our personalities Surprising and absorbing the book like the test at its heart considers the timeless uestion What makes you you. This is mostly a biography of Katharine Briggs and Isabel Myers the mother and daughter who came up with the pervasive Myers Briggs Type Indicator a personality test based on Carl Jung s theories It s also a history of the evolution of the indicator and of personality tests in general The writing is academic than conversational making it hard to read a whole lot at onceEmre does her best to remain disinterested in the subject matter neither condemning nor endorsing it I d have liked to see of its criticisms and from people who swear by it The MBTI has never been scientifically validated but psychology is still new enough a field that validation is not easy even nowI ve taken Internet versions and gotten a different result every time Isabel Myers insisted that results never changed If they did it was a problem with the test taker I m an extreme Introvert and a pretty solid Intuitive The oth

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The Personality Brokers

An unprecedented history of the personality test conceived a century ago by a mother and her daughter–fiction writers with no formal training in psychology–and how it insinuated itself into our boardrooms classrooms and beyondThe Myers Briggs Type Indicator is the most popular personality test in the world It is used regularly by Fortune 500 companies universities hospitals churches and the military Its language of personality types–extraversion and introversion sensing and intuiting thinking and feeling judging and perceiving–has inspired television shows online dating platforms and Buzzfeed uizzes Yet despite the test’s widespread adoption experts in the field. In reading for pleasure do you a Enjoy odd and original ways of saying things or b Like writers to say exactly what they mean To which I will add my own three uestions Feel free to give me your answers in the comments and I can provide you my own unofficial but carefully researched Goodreads Myers Briggs Type Indicator When you have finished a book do you c look for ways to engage with others who have read the book or d look forward to losing yourself in the next bookWhen writing a review do you consider it most important to e think how to represent the book as accurately as possible or f consider how other readers or even the author and publishers might feel about your review Do you think that arranging for your bookshelves to be carefully arranged according to some scheme such as alphabetically by author is g vital to your literary peace of mind or h somewhere between unnecessary and sad

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Of psychometric testing a 2 billion industry have struggled to validate its results–no less account for its success How did Myers Briggs a homegrown multiple choice uestionnaire infiltrate our workplaces our relationships our Internet our lives First conceived in the 1920s by the mother daughter team of Katherine Briggs and Isabel Briggs Myers a pair of devoted homemakers novelists and amateur psychoanalysts Myers Briggs was designed to bring the gospel of Carl Jung to the masses But it would take on a life entirely its own reaching from the smoke filled boardrooms of mid century New York to Berkeley California where it was administered to some of the twentieth century. The Myer Briggs test the pop psych fad that won t die This is a biography of the mother and daughter team and their unlikely test that you might find on a buzzfeed uiz these days It has marched through business culture the CIA pop culture west coast Jungian gurus to the interwebs This story takes many unlikely threads from the twentieth century almost as if to employ the Jungian idea of synchronicity It is a weird test that is totally unscientific but wildly popular Myers Briggs if not the most scientific in the study of psychology are one hell of a meme constructing team in reading this story so rooted in a weird cold war optimism about self discovery and the workplace I can t help but be reminded of a B 52s song called song for a future generation with the same feel as MBTI as it is expressed in the pop culture and yes I am a total INFP Link is right here to the video


10 thoughts on “The Personality Brokers

  1. says:

    This book was a disappointment I looked forward to it I went through a phase of interest in the Myers Briggs as a teenager and so was eager to learn about it Unfortunately after a fascinating introduction in which the author delves i

  2. says:

    In reading for pleasure do you a Enjoy odd and original ways of saying things or b Like writers to say exactly what they mean” To which I will add my own three uestions Feel free to give me your answers in the comments and

  3. says:

    Well that 5 star prediction was way off the mark

  4. says:

    The Myer Briggs test the pop psych fad that won't die This is a biography of the mother and daughter team and their unlikely test that you might find on a buzzfeed uiz these days It has marched through business culture the CIA pop cu

  5. says:

    35 Stars The beginning really tried to sell me on the mystery of the author’s journey to uncover the history of MBTI After such promise it slowed down for awhile which is why I can’t rate it higher Then it took a turn toward th

  6. says:

    The Personality Brokers combines a conceptually sophisticated intellectual history with a thrilling narrative I

  7. says:

    This is mostly a biography of Katharine Briggs and Isabel Myers the mother and daughter who came up with the pervasive Myers Briggs Type Indicator a personality test based on Carl Jung’s theories It’s also a history of the evolution of the indicator and of personality tests in general The writing is academic than conversational making it hard to read a whole lot at onceEmre does her best to remain disinterested in the subject

  8. says:

    The book was very well written and very good and easy to follow but it was not what it could have been should have been? It was a story of the mother daughter pair that began Myers Briggs and sort of how the test got adopted It reads very well

  9. says:

    My friend lent me her advance copy and I finished it in a weekThe Personality Brokers is the fascinating history behind the Myers Briggs test and the mother daughter duo who created it The book was incredibly well written and well researched and raised interesting uestions about personality psychology which interest me greatly I also loved how it delves into the history of the test how it weaves together the

  10. says:

    I won this book in a goodreads drawingA book that goes into the history and the provenance of the Myers Briggs te

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